PÁJARO BANDERA.
"tzinitzcan" (nahuatl)
Trogon mexicanus Swainson 1827 (TROGONIDAE)
The forests surrounding the Laguna La Maria; the volcano of Colima and Sierra Manantlán -Municipios Comala and Minatitlan (Biosphere Reserve) are inhabited by one of the rarest bird species in Mexico: the bandera bird, a close relative of the quetzal, distinguished for having the green, white and red feathers.
In 2000, in the Biosphere Reserve of Manantlán, Jalisco, this species was used as a symbol of environmental pride, and as charismatic species to encourage support for the Reserve, in order to induce the reduction of forest fires caused by agricultural activities. This campaign lasted three years, generating positive results for species conservation and the environment.